Irvine, CA - The ATV Safety Institute, the Motorcycle Safety
Foundation Dirt Bike School and the Right Rider Access Fund are providing
online digital buttons to help spread the word about the "Do the Ride Thing"
Video Contest. The contest, in its third year, runs June 1 to Aug. 15, 2012 and
offers 19 prizes totaling $8,500. Students ages six to 18 may enter. The
winning videos will be used as public service announcements (PSAs).
"We'd like to see everyone with a website and an interest in
OHV activity help spread the word about this contest," Paul Vitrano, executive
vice president, ASI, said. "What better way to motivate and inform people-especially
kids and their parents-about the safe and responsible use of all-terrain
vehicles and dirt bikes than to have kids create videos that highlight one or
more of ASI's Golden Rules or Dirt Bike Riding Tips? By harnessing the social
networking power of YouTube, it gives kids the opportunity to `Do the Ride
Thing' and help other kids ride safe, ride smart."
To enter, kids create a 15-, 30- or 60-second video/PSA,
upload it to YouTube and submit an entry form on the ASI website. For official
video content requirements, contest rules and entry forms, visit atvsafety.org, dirtbikeschool.org and/or riderfund.org.
There will be three winners in each of the three age
categories: 6-10, 11-14 and 15-18 and in two product categories ATV and dirt
bike. 1st place winners earn $500, 2nd place is $300 and 3rd place is $200.
Plus, all age and product categories are eligible to win the $2,500 grand prize.
The 19 prizes total $8,500.
For safety information or to enroll in the ATV RiderCourse
nearest you, visit www.atvsafety.org or
call (800) 887-2887.
For safety information or to enroll in a dirt bike school go
to dirtbikeschool.org.
